Speech to Highlight Brand’s Recent Expansion in Asia and QSR Industry Trends
SINGAPORE, Jan. 30, 2019 /PRNewswire/ — On the heels of Little Caesars® Pizza’s recent expansion in Singapore and Philippines, Paula Vissing, Senior Vice President of International, will give the keynote address at the 2nd Annual QSR Media Asia Conference & Awards. Taking place at the Grand Copthrone Waterfront Hotel in Singapore on January 31, the conference is the region’s largest multi-site restaurant event. Vissing’s address will highlight the world’s third largest pizza brand’s1 recent growth in Asia and will discuss trends affecting the QSR industry.
"We’re experiencing an incredible period of growth at Little Caesars Pizza and I look forward to sharing the story of the brand’s history and international development," says Vissing. "I’ll also discuss trends across the industry including the use of technology and the importance of growth in Asia for not only Little Caesars, but for all QSR brands."
Little Caesars Pizza is now operating in 24 countries and territories worldwide, most recently expanding in Asia, South America, and Australia. The brand is also currently targeting additional opportunities throughout Asia from interested entrepreneurs eager to develop a new country or region.
"Our expansion into Asia is motivated by its strong growth indicators in the food and beverage sector," added Vissing. "Worldwide, pizza is a $135 billion industry and growing and the QSR sector in the Asia Pacific region is expected to experience the most growth of any region by 2022, and we’re excited to partner with new franchisees to be a part of that growth."
Known for its HOT-N-READY® pizza and famed Crazy Bread® breadsticks, Little Caesars Pizza has been named "Best Value in America for 11 years in a row2. Its products are made with quality ingredients, like cheese with no fillers or preservatives, dough made fresh daily in the stores and sauce made from fresh-packed, vine-ripened California crushed tomatoes.
Little Caesars Pizza is accepting inquiries from interested entrepreneurs eager to join a world-famous pizza brand. Start-up requirements and requests for information may be made at http://franchise.littlecaesarsinternational.com.
What is HOT-N- READY®?HOT-N- READY means pizza hot out of the oven ready when you are. No need to call ahead, no need to wait and no limit! With Little Caesars HOT-N- READY pizza, you get the convenience of going in and out in 30 seconds or less. In addition to convenience, Little Caesars is known for its affordability, and was named the "Best Value in America" for 11 consecutive years. The new restaurant in Singapore will offer HOT-N- READY® classic pepperoni or cheese pizza as well as several other delicious offerings.
About Little Caesars Pizza®Headquartered in Detroit, Michigan, Little Caesars is the largest carryout-only pizza chain in the United States3. Founded in 1959 as a single, family-owned restaurant, Little Caesars has become the third largest pizza chain in the world1 with stores in 24 countries and territories worldwide, including in each of the 50 U.S. states.
Known for its HOT-N-READY® pizza and famed Crazy Bread®, Little Caesars has been named "Best Value in America" for eleven years in a row2. Little Caesars products are made with quality ingredients, like fresh, never frozen, mozzarella and Muenster cheese, dough made fresh daily in the stores and sauce made from fresh-packed, vine-ripened California crushed tomatoes.
An exceptionally high growth company celebrating 60 years in the nearly $135 billion worldwide pizza industry, Little Caesars®, Little Caesars is continually looking for franchisee candidates to join our team in markets around the world. In addition to providing the opportunity for entrepreneurial independence in a franchise system, Little Caesars offers strong brand awareness with one of the most recognized and appealing characters in the country, Little Caesar.
Contact: Rebecca Smith Little Caesars Enterprises, Inc.313.725.3628 Rebecca.Smith@LCEcorp.com
* Alaska and Hawaii may be priced higher.
1Third largest pizza chain in the world – based on net number of stores in 2018
2Highest Rated Chain – Value for the Money" based on a nationwide survey of national quick-service restaurant customers conducted by Sandelman & Associates, 2007-2017.
3Largest carry-out only pizza chain in the US – based on net number of stores in 2018
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